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YayPricing Review

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If you have an ecommerce store, you probably understand the power of discounts and promotions for marketing. Of course, trying to implement your perfect marketing campaign can be a headache, especially if you don’t have a dynamic pricing tool. Enter YayPricing.

Keep reading to see what we like—and don’t like—about YayPricing, and whether it’s the right tool for your business.

YayPricing logo for Crazy Egg YayPricing review.

YayPricing: The Good and the Bad

While there are several pricing and automatic discount tools on the market today, they’re not all created equally.

YayPricing offers a combination of comprehensive features with an easy-to-use interface, which makes it a great choice for many WooCommerce store owners. However, it does come with some notable drawbacks.

What YayPricing Is Good At

Creating and prioritizing many kinds of offers: One of the best ways to run an online store is through strategic discounting. This is where YayPricing shines. Its flexible rules engine allows you to easily create targeted promotions that speak to your customers’ needs and shopping habits.

For starters, you can offer discounts based on a percentage or fixed amount on specific products to highlight bestsellers or slow-moving units. Bulk discounting makes it easy to incentivize higher order values, or offer discounts exclusively for first-time shoppers.

Plus, you can even vary discounts by customer groups like wholesale or member pricing to strengthen relationships with your most valuable segments.

T-Shirt product page with quantity discounts displayed.

Beyond this, YayPricing opens up an array of possibilities to artfully match discounts to each customer scenario. You can base discounts on cart quantity, subtotal threshold, number of items from a given category, user roles, shipping method—virtually any attribute imaginable.

The priority ordering feature determines which discount applies when multiple are triggered at the same time. This amount of flexibility and customization allows you to get creative in order to maximize conversion rates and customer lifetime value.

Intuitive design and simple-to-use interface: Accessible directly through your WordPress toolbar, your YayPricing journey takes just a few clicks to get started. The installation wizard swiftly guides you through the process of connecting YayPricing to your WooCommerce store.

WordPress WooCommerce interface with YayPricing installed.

Once installed, the uncluttered admin dashboard makes configuring automated discounts or dynamic pricing rules a breeze. Simply drag and drop to build the pricing conditions you need.

Whether you want to create tiered pricing for customer groups or schedule timed sales events, YayPricing’s graphical interface turns complex discounting into point-and-click simplicity.

We especially liked how YayPricing lets you experiment and find the optimum pricing strategy for your business. The ability to duplicate existing rules, test in sandbox mode, and segment customers gives you the power to develop a strategy at your own speed.

Ecommerce optimization: We get it—it takes work to drive sales while providing a stellar shopping experience. That is, unless you’re able to optimize your shop with plugins like YayPricing.

It comes loaded with professionally-designed pricing templates and default promotional offers. This takes the guesswork out of creating eye-catching promotions that convert. The sleek designs integrate with most WooCommerce themes, so your storefront maintains its unique look.

Another perk? YayPricing plays nicely with popular currency conversion plugins. No matter where your customers are located, they’ll see prices converted to their local currency so they can make purchases with ease while you expand your reach.

Ecommerce owners also love YayPricing for its ability to showcase discounts and savings. Customers adore seeing how much they save compared to original prices.

Excellent customer support: We’ve used our fair share of WooCommerce extensions, and we’ve found YayPricing to offer superb customer service.

YayPricing provides 24/7 support by email or live chat right on their website or Facebook Messenger. Their team is quick to respond, too. We’ve always gotten helpful answers in minutes rather than waiting around.

Three options to contact support: Email, Live Chat on Messenger, and Live Chat on the site.

While some extensions leave you stranded when problems arise, YayPricing has proven they actually care about customer satisfaction. Beyond standard support, they will even implement third-party integrations on request for specific use cases.

For those running a bigger business, YayPricing PRO offers the white-glove treatment with VIP live chat support. Their support team has never let us down.

Automated pricing: There’s so much to manage on an online store, from inventory to flexible shipping to marketing. Not to mention pricing. That’s where YayPricing comes in.

This plugin integrates seamlessly with WooCommerce to handle pricing automatically. No more spending hours adjusting prices product by product.

WordPress screenshot with red boxes highlighted sections in the YayPricing interface for the name of the product and product tags.

The easy-to-use and flexible dashboard allows you to apply bulk discounts to certain categories with just a few clicks. Create custom rules based on inventory level, product age, and more. Even preview how pending changes will impact pricing before publishing.

With YayPricing, you can implement complex tactics that would normally require a dedicated staff, like dynamic discounts that adjust based on competitor prices or seasonality. Set up custom markdowns on overstock and clearance items or personalized promotions for top customers.

Free demo and flexible payments and refunds: You have lots of questions when running your online store: How will your customers interact with your site? Will they understand your pricing? What if they want to return an item? That’s why YayPricing’s free demo is such a great benefit to have.

It lets you preview how your site will work and see exactly how your pricing tables, discounts, and other features will look to customers before going live—with no commitment.

When you’re ready to upgrade, YayPricing accepts PayPal so you can easily pay your balance with no credit card required. And if you change your mind, no problem. YayPricing comes with a 30-day money-back guarantee.

YayPricing’s Potential Drawbacks

Limited compatibility: Unfortunately, YayPricing only supports WooCommerce stores. We know how crucial it is to have pricing software that integrates seamlessly across platforms. But it’s a non-starter for those of us running stores on other ecommerce platforms like Shopify or BigCommerce.

Even if you do use WooCommerce, YayPricing may not jive with your chosen theme or plugins. And don’t expect it to integrate nicely with the other tools you rely on to run your business.

It’s clear that full integration with third-party software isn’t YayPricing’s top priority. You want processes like accounting, inventory, and order management to sync up seamlessly, but YayPricing’s walled garden approach had us feeling restricted.

Impractical for certain businesses or products: YayPricing works best for simple pricing structures. If your products or services have elaborate discounts, bundles, memberships, or other complexities, YayPricing can struggle to handle all the permutations. You’ll quickly find yourself wanting more advanced functionality that this plugin just doesn’t offer.

Likewise, we’ve seen performance lag when pushing this plugin beyond smaller stores. YayPricing may not hold up if your site gets high traffic volumes, processes many transactions per day, or if you anticipate rapid growth.

Finally, the pricing for YayPricing may be prohibitive if you run many WooCommerce sites and you need the full suite of premium features on all of them. Costs add up fast as you scale to multiple stores, in which case you’d likely want a solution with network-level bulk licensing.

Some pricing and demo issues: After taking YayPricing for a test drive, we realized this plugin falls short in some key areas. For starters, there’s no monthly subscription option.

You’re limited to be either paying a hefty one-time fee upfront or using the bare-bones free demo. You only get access to the customer-facing features, without any of the crucial admin options.

Screenshot of mock store from YayPricing demo with one product displayed.

Frankly, we found the mock store they use in the demo to be lacking. We would prefer to preview how a plugin works on a fully built-out online store.

YayPricing Plans and Pricing

YayPricing keeps pricing pretty simple. You can choose between the free version or the paid version. Overall, the main difference between the two is the amount of features available.

YayPricing Free

As an ecommerce store owner, keeping your pricing strategy sharp is crucial. It’s a pain to constantly adjust prices. YayPricing’s free plan for WooCommerce gives you access to core features that provide the building blocks for smart pricing.

With the free version, you can set bulk pricing rules to apply discounts across all or targeted products. For example, you could give 20% off to all clearance items or 10% off for customers who spend over $50. Pretty handy!

You can also schedule automated price changes. Suppose you want to run a week-long 15% storewide sale—just set the date range and percentage to automatically increase or decrease prices.

You also get a few basic price optimization tools using competitors’ pricing which let you see suggested price points based on market data from YayPricing. Keep in mind that their paid plans offer more advanced optimization, but the free version still packs a powerful punch.

YayPricing PRO

Available as either a yearly subscription or a one-time lifetime purchase, PRO has tiered pricing based on the number of sites you need to cover, among other advanced features.

YayPricing yearly cost for a single site with yellow button to purchase.

For a one year subscription, you’ll pay $49 per year for a single site, $99 per year for up to three sites, or $199 per year for an unlimited number. If you buy your plan for life, prices jump up to $195 for one site, $295 for three sites, and $595 for unlimited access.

Three purchase options for YayPricing: Single Site- Lifetime, 3 sites- Lifetime, and Unlimited Sites- lifetime.

With the PRO plan, you get everything in the free version plus some seriously useful extras. We’re talking detailed analytics and reporting to monitor performance, coupon exclusions to avoid stacking discounts, and upselling notifications to nudge customers toward higher price points.

The PRO subscription is a solid choice if you want to test the premium features before fully committing. But springing for lifetime access makes sense if you already know and love YayPricing. The pricing is totally transparent, and the tiered plans fit stores of all sizes.

Final Thoughts

YayPricing is a powerful dynamic pricing tool that makes it easy for WooCommerce stores to implement a wide range of promotional offers and discounts to their customers.

Is it the best choice for all ecommerce stores? Probably not. But for most small- and medium-sized stores, the customization options and user-friendly interface is tough to beat.


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